Almost three quarters (72 percent) of workers in the UK and US agree that video calls are a more effective work communication channel than voice calls. According to a new report by Kollective entitled Generation Now, almost two thirds (64 per cent) of workers now trust a message more if they see a person actually delivering it. Six in ten of the 2,000 workers surveyed across the US and UK also found visual content easier to consume, the study said, and almost half (46 percent) can’t be bothered to read long emails or documents, the report stated. "In general, videos have a better…
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