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  How incentives are key to driving mobile wallet use

  Publié: octobre 17, 2016, 4:13pm CEST par Ian Barker

  Mobile wallets are gaining in popularity, according to a new survey by loyalty platform Points almost 64 percent of consumers say they've used a mobile wallet in the past year. However, some consumers are still reluctant to make mobile payments for a variety of reasons. 47 percent are concerned about security and privacy, 45 percent say that credit and debit cards and/or cash are enough, and 20 percent say it’s too complicated. When opting for a mobile wallet, 84 percent want ease of payment, 79 percent payment security and 61 percent integrated loyalty programs. Asked about the improvements they'd like… [Continue Reading]