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108413 éléments (108413 non lus) dans 10 canaux

Actualités (48730 non lus)

• 01net. Actualités (48730 non lus)

Hoax (65 non lus)

• Top dix quotidien Sophos des canulars (65 non lus)

Logiciels (39066 non lus)

• BetaNews.Com (34382 non lus)
• Presence PC - Actualité Logiciels, jeux vidéos (3551 non lus)
• LeMondeInformatique.fr : Actualités Applications (1133 non lus)

Sécurité (1668 non lus)

• Actualités Sécurité Informatique (406 non lus)
• Les Nouvelles.net : sécurité informatique. (1262 non lus)

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• Secrets2moteurs (11765 non lus)
• Referencement Google WebRankInfo (2255 non lus)
• Abondance (4864 non lus)

éléments par robin

BetaNews.Com

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  Wait a minute, when has there ever been a currency bubble?

  Publié: octobre 12, 2017, 9:34pm CEST par Robin Bloor

  If you've scanned the crypto news in recent weeks, you will have noticed a smattering of stories suggesting that the whole cryptocurrency market, is a bubble. Such news is not exactly new. Since the spring, the crypto market has multiplied in value by a factor of six and the word "bubble" has thus inveigled its way into commentators conversations. A few days ago, the Wolf of Wall St, Jordan Belfort, joined JP Morgan CEO, Jamie Dimon in declaring Bitcoin to be both a fraud and a bubble. Jordan can, at least, legitimately claim expertise in fraud having pleaded guilty to… [Continue Reading]
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  Is a Google-made Chrome ad-blocker the answer to intrusive advertising?

  Publié: mai 5, 2017, 3:58pm CEST par Robin Davies

  In case you missed it, rumors are rife that Google will soon introduce an ad blocker in Chrome. Understandably, there's concern about the power that would give Google over the advertising industry and its competition. As a member of said competition, I am equal parts concerned and supportive of an ad blocker in Chrome. It’s certainly an interesting story. On first thought it’s a little ironic, in that a company which makes a large proportion of its money through advertising revenue is not only giving users of its browser the ability to block ads from appearing, but turning it on… [Continue Reading]
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  Managing collaboration tools in the enterprise

  Publié: décembre 8, 2016, 8:45pm CET par Robin Smith

  Most companies have some sort of electronic communications policy. It’s probably been updated ad-hoc over the last few years to include new communications applications, but often lacks the enforcement tools that companies initially used when email first came about. With Facebook looking to take center stage in business communications with Workplace it’s time for organizations to start taking the governance of social and collaboration platforms more seriously. For heavily regulated industries, such as financial services, the initial driving force behind managing data communications more effectively was compliance with a myriad of acronym loaded legislation from MiFID II (Markets in Financial… [Continue Reading]
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  How businesses can reduce security risks

  Publié: août 26, 2014, 7:44pm CEST par David Robinson

  

  Embracing the digital revolution is unavoidable for businesses. It has brought great advantages with it too, such as anytime, anywhere communications and the storage of vital and personal information for use in our work and personal lives. It has also provided greater flexibility in where and how we work and communicate, making things much easier for us.

  However, it is important to acknowledge security aspects when evaluating mobility policies in particular. Cyber attacks are on the increase and will continue in their complexity and frequency. We hear about serious breaches on a daily basis. This can range from password leaks or mobile phone hacks to international scale bugs. I often find that in the corporate world, many recognize the threats but fail to implement any strategy, let alone take tangible action. The good news is that there are steps that can be taken by businesses to drastically improve mobile security.

  Evaluate What Is Needed From BYOD

  Your first step should be to consider what is appropriate for BYOD and mobile devices within your organization and then integrate secondary strategies. These include policies for those that travel to foreign countries, providing them with clean, controlled devices for that aspect of the business. Remember too, that you have a duty to instill in the younger generation a sense of responsibility for the use of mobile IT, whether on a personally-owned device or one supplied by the organization.

  Select the Correct Device

  It is important to carefully evaluate the devices which will be integrated into the business. The mobile industry has by now proved it can provide businesses with secure services. Selecting the correct devices should make the technology simple and easy to use for IT managers and the workforce. Products that deliver flexible security by default, rather than leaving it to the user to opt in, allow businesses to avoid threats which are often unknown and allow attackers to siphon data out without any knowledge of the user.

  Prioritize Education

  There is plenty of very useful guidance out there for users and suppliers. Unfortunately it still has an air of complexity that puts many off even considering it. Knowledge that is fresh, thoughtful and easy to digest by the workforce is invaluable. Supplying in-house training conveys a sense of real assurance to users.

  Avoid Isolating Security

  IT managers can help businesses by considering mobile devices as part of their overall security strategy and not just in isolation; they have to be integrated into your services and must not compromise security in other parts of the infrastructure. Balance users demands with those of the business. The latter must, however, take precedence.

  Invest in Applications

  There are also applications available to businesses which can manage security risks and make sure security goes everywhere your data does, protecting every point in your expanding mobile environment. Mobile security architecture that operates at the device, application and network tiers can enforce the security policies, as well as automatically detecting potential threats and intelligently adjusting security settings to mitigate risk. This architecture can also provide employees with secure and encrypted access to specific business applications from their smart device and to all corporate applications, logging all mobile application traffic for compliance and reporting purposes.

  Businesses must do more to stay ahead of growing security risks. They must take the time to educate staff and users; they need to invest wisely in people, as well as balance risk, usability and costs. Many businesses are ignoring these basic principles and putting themselves and their customers at unnecessary risk. The threats to users of digital services, whether mobile or fixed, will by statistics alone increase proportionally to the consumption of services. Moreover criminals will see the lack of security in these services as prime targets for their activity, unfortunately the sense of remote "disconnectedness" and lack of any physical relationship to information leaves many with a false sense of protection that can be readily and easily exploited.

  There is no question that security risks will continue to develop in the mobile industry. Businesses can, however, avoid and prepare for these risks by implementing an intelligent mobile IT strategy.

  Published under license from ITProPortal.com, a Net Communities Ltd Publication. All rights reserved.

  Imaged Credit: soliman design / Shutterstock

  

Secrets2moteurs

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  Adwords : Récupérer un panier abandonné grâce au remarketing

  Publié: avril 29, 2014, 3:40pm CEST par robin

  Les paniers abandonnés constituent un manque à gagner important pour les e-commerçants. Le remarketing dynamique proposé par Google dans AdWords permet d’activer la récupération de panier relativement simplement. La principale difficulté étant l’implémentation du tag de remarketing. Lorsque c’est chose faite les e-commerçants peuvent diffuser leurs produits sur le réseau display de Google auprès des internautes ayants abandonnés leurs produits. Une optimisation qui permet d’atteindre de très bon ROI.

  Lire l’article complet : [ads-up.fr]

  
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  Présentation de Gmail Sponsored Promotions (GSP)

  Publié: avril 18, 2014, 1:26pm CEST par robin

  Depuis mi-2013, Gmail propose un onglet « Promotion » regroupant les messages à caractère publicitaire demandé par l’internaute (il ne s’agit pas de SPAM). Cet onglet permet à Google de diffuser de la publicité sous forme d’email classique en passant par Gmail Sponsored Promotions. L’agence Ad’s up a testé la bêta de cette nouvelle fonctionnalité très prometteuse.

  Article complet : [ads-up.fr]