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éléments par Pramitha Krishnamurthyprakash

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  What does Pokémon Go reveal about the future of Augmented Reality?

  Publié: novembre 17, 2016, 2:45pm CET par Pramitha Krishnamurthyprakash

  The lifecycles of breakthrough technologies such as augmented reality (AR) are heavily reliant on mainstream take up. Many believed AR would initially be used by architects to visualize buildings and design companies for 3D graphic imagery. Yet its first major adoption saw more than 100 million people take to the streets to hunt Pokémon. Evolving from a simple, location-based AR game into a cultural phenomenon, Pokémon Go was the most successful app launch of 2016. Approximately one in five 14-24 year olds installed Pokémon Go and it has been credited as the most successful mobile game launch in history. It… [Continue Reading]