Canaux
108375 éléments (108375 non lus) dans 10 canaux
BetaNews.Com
-
Publié: mai 29, 2007, 9:41pm CEST
Now that the pairing of online advertising industry giants DoubleClick and Google is receiving extra regulatory attention, both in the US and abroad, the question arises once again: Does a merger of two giants lead to the creation of a single behemoth that can carve out a lion's share of the Web audience for itself? One of DoubleClick's long-time competitors - Burst Media CEO Jarvis Coffin - believes it won't.